Privacy Policy
Effective Date: 2/27/2026
Last Updated: March 20, 2026
This Privacy Policy describes how REALResGroup™ (“Company,” “we,” “our,” or “us”) collects, uses, and protects your information when you visit realresgroup.com.
REALResGroup™ operates as a licensed real estate entity under applicable state laws and brokerage regulations. REALResGroup™ is led by Laurie Macko, Broker / Team Leader, affiliated with Keller Williams Realty (KW Select).
1. Information We Collect
Information You Voluntarily Provide
- Name
- Email address
- Phone number
- Property preferences
- Home valuation details
- Property address
- Any information submitted through forms
Automatically Collected Information
- IP address
- Device and browser type
- Pages viewed
- Time on site
- Interaction with advertisements
- Cookies and tracking identifiers
2. How We Use Your Information
We may use your information to:- Respond to inquiries
- Provide MLS/IDX property listings
- Schedule showings and consultations
- Deliver home valuation reports
- Send marketing communications
- Run advertising and retargeting campaigns
- Improve website performance
- Comply with legal obligations
We only collect information necessary to provide our services and improve user experience.
3. Cookies & Advertising
We use cookies and tracking technologies including:- Google Analytics
- Google Ads
- Facebook / Meta Pixel
- IDX and MLS tracking tools
By using this website, you consent to the use of cookies and tracking technologies as described in this policy.
4. SMS & Communication Consent (TCPA Notice)
By submitting your phone number, you consent to receive calls and text messages from REALResGroup™ regarding real estate services, including appointment confirmations, reminders, and important updates.
Message and data rates may apply. Message frequency varies.
Consent is not a condition of purchase.
You may opt out at any time by replying STOP.
Text messaging originator opt-in data and consent will not be shared with any third parties.
We maintain records of consent where required by law.
SMS Terms and Conditions
- We use SMS to confirm appointments, send reminders, and notify clients of schedule updates or important changes.
- You can cancel the SMS service at any time. Just text “STOP”. After you send the SMS message “STOP” to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time.
- If you are experiencing issues with the messaging program, you can reply with the keyword “HELP” for more assistance, or you can contact us directly at info@realresgroup.com.
- Carriers are not liable for delayed or undelivered messages.
- As always, message and data rates may apply. Message frequency may vary. For questions about your text or data plan, contact your wireless provider.
- If you have any questions regarding privacy, please review this Privacy Policy on this page.
5. Sharing of Information
We do not sell your personal information or phone numbers.
Data will not be sold or shared with third parties for marketing or promotional purposes.
We may share information with:- MLS and IDX providers
- CRM and marketing automation systems
- Lenders, title companies, inspectors (during transactions)
- Technology service providers
- Legal authorities if required
6. Do Not Sell or Share My Personal Information
Although we do not sell personal information, certain advertising practices may be considered “sharing” under California law.
7. MLS / IDX Disclosure
Property listing data displayed on this website is provided through the MLS/IDX system and is for consumers’ personal, non-commercial use only. Information is deemed reliable but not guaranteed.
Listing data is updated periodically and may not reflect all real-time changes.
8. Equal Housing Opportunity
REALResGroup™ fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.
We are committed to providing equal professional service to all clients and customers regardless of race, color, religion, sex, handicap, familial status, national origin, sexual orientation, gender identity, or any other protected class under federal, state, or local law.
9. Data Retention
We retain personal information as long as necessary to:- Provide services
- Comply with legal obligations
- Resolve disputes
- Enforce agreements
10. Your Privacy Rights (CCPA & Similar Laws)
Depending on your state of residence, you may have the right to:- Request access to your personal information
- Request deletion
- Request correction
- Opt out of marketing communications
11. GDPR Notice (International Visitors)
If you are visiting from the European Economic Area (EEA), United Kingdom, or other regions with data protection laws:- You have the right to access, rectify, or erase your personal data
- You may restrict or object to processing
- You may request data portability
12. Data Security
We implement reasonable administrative, technical, and physical safeguards. However, no system is completely secure.While we take reasonable steps to protect your information, we do not guarantee that our systems or transmissions are completely secure.
13. Accessibility Statement
REALResGroup™ is committed to ensuring digital accessibility for individuals with disabilities. If you experience difficulty accessing any content on this website, please contact: info@realresgroup.com1-888-960-REAL
14. Arbitration & Dispute Resolution
Any dispute arising out of or relating to this Privacy Policy or use of this website shall be resolved through binding arbitration in the State of Minnesota, in accordance with the rules of the American Arbitration Association. By using this website, you waive the right to participate in class-action litigation.15. Updates to This Policy
We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date.16. Contact Information
REALResGroup™Laurie Macko, Broker / Team Leader
1-888-960-REAL
info@realresgroup.com
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